Forecaster

The Forecaster provides publishers visibility into the available and booked impressions across their email inventory. With the Availability Dashboard, publishers now have the autonomy to pull their own avails and streamline their direct-sold campaign planning process. This dashboard supports direct-sold campaign planning, helping publishers to see available and booked impressions at the media group, publisher, template, and even ad slot level. The Availability Dashboard also offers information around the composition of their impressions, showing impression attributes like Age and Gender.